It was recently revealed that video content is the best performing digital content, and that both brands and bloggers should …
Paid advertising and search engine optimization can be useful for getting your brand in front of your target audience. But if …
The Coachella Valley Festival is an annual music and arts festival held at the Empire Polo Club, in the Inland …
The authenticity of influencers is being watched extremely closely, with episodes from Fyre Festival and the BBC Panaroma shaking up …
The Blogger Programme believe that an influencer brief is a key component of any influencer marketing campaign, as it's how …
Over the past year, Instagram has slowly introduced a series of shopping features, including product tagging and links directly to …
The influencer marketing industry is ever evolving, and it is important to remember that content creators are not advertising space, …
As a brand, repurposing your influencer marketing content can add maximum value to your campaign. Harnessing the power of influencer …
Influencer fraud. Two words that have been a hot discussion point for some time now within the influencer marketing industry. …
2018 has seen influencer marketing become an integral part of wider marketing strategies, changing the way we shop and how …
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